AI, Media Evolution & Star Trek: Insights from Seattle AI Film Festival

I went to the Seattle AI Film Festival this weekend, where Alvin Wang Graylin delivered a thought-provoking analysis of AI’s representation in film and its real-world implications.

Raised a Trekkie, I was the one in the audience who could identify his references to First Contact and World War 3 😂🖖. It was fascinating to see how science fiction has both predicted and influenced our technological trajectory.

Alvin’s framework brilliantly illustrated how content has evolved from text to immersive experiences, with AI now accelerating this transformation. As someone who’s spent my career at the intersection of creative and technical disciplines, I see enormous potential in these tools to enhance rather than replace human creativity.

What particularly resonated was his discussion of “emergent values” in AI systems – shifting from viewing AI as merely following instructions to understanding it as developing its own coherent value systems. This perspective significantly changes how we should approach designing AI-integrated experiences.

The good news? AI is less likely to attack us all Terminator-style and more likely to do what it thinks is right while freeing up people to do creative work. The challenge for us as creators is to design AI systems that mitigate risks while amplifying human potential.

For those of us creating at the frontier of immersive experiences and creative technology, we face both an opportunity and responsibility to shape these tools thoughtfully. How might we design experiences that leverage AI while keeping human creativity and values at the core?